Re4ormed

June 22, 2021 5pm ET

The National Non-Profit All Call provides a virtual networking, mutual support, and a fundraising opportunity for veteran, military-spouse, and elite-athlete led nonprofits. We invite our entire community to join and show your support!

This All Call will consist of pitches by pre-selected non-profits that want to share their efforts and how our ecosystem and our allies might help them.


Excelsior College is an online, accredited, nonprofit institution that has been serving military, veteran and military spouse students for over 50 years. More than 72,000 service members, veterans and their family members have earned degrees at Excelsior College, where credit is granted for military training and prior coursework.  Excelsior College has consistently been named a Best for Vets college by Military Times and a top military-friendly college by Military Advanced Education, and has consistently been recognized among military friendly schools. 

Excelsior College offers the following advantages to you, members of our Re4ormed community, and your spouses/domestic partners:

• Application fee waivers
• Tuition discounts (20% off undergraduate degrees and 15% off graduate degrees)
• Maximum transfer credit for military experience
• Flexible eight-week courses to fit your schedule
• Dedicated admission counselors and academic advisors


The premier national network of women veterans.

Through networking groups, events, and support, WVA equips, empowers, and encourages women that have served our country, by connecting them with resources, mentorship, and career opportunities, and helping them discover and fulfill their greatest potential.

Founder Melissa Washington, a former Navy Sailor and current military-spouse, started WVA to bring women veterans together to help empower each other.

Their vision is to connect the over 2 million Women Veterans (and supporters) globally for the purpose of sharing gifts, talents, resources and experience.

Through their non-profit partner, Women Veterans Giving, they support Women Veteran entrepreneurs with scholarships to conferences and an annual small business award.

Award-winning advocate, speaker, author, entrepreneur, CEO, and proud Navy veteran Melissa A. Washington wears many hats. Yet woven throughout her diverse pursuits is a mission of service—and a passion to empower her fellow women.

The daughter of a Bronze Star Army Vietnam War veteran, Melissa grew up in San Francisco’s East Bay, and enlisted in the Navy at 18, in which she spent three years in active duty and five years in reserve. That formative experience set her life on a completely new trajectory, introducing Melissa to her husband and, ultimately, inspiring her to transform thousands of lives. 

In the mid-90s, she chose to leave the Navy early, having witnessed the burdens that come with a dual-service family. While her husband would remain in the Marine Corps for 21 years, Melissa embarked on a new path, earning her bachelor’s degree in business management. She followed with a decade-long career in corporate recruiting and human resources, working with such entities as Nissan, Oracle, Tickets.com, Randstad, and the 2002 Winter Olympics.

In 2009, amid The Great Recession, Melissa was laid-off, yet she held LinkedIn workshops from her dining room table, where she imparted her vital knowledge to others. Soon, she was hosting larger workshops, which eventually grew into speaking engagements with hundreds of attendees. In 2011, she established Melissa Washington, Inc.—a consulting service catering to businesses and individuals, that incorporates LinkedIn for research, recruiting, job seeking, and collaboration. 

Following a four-year period in LinkedIn’s Global Corporate Meeting & Events division, she returned to her entrepreneurial roots to support her fellow women veterans. A natural networker, Melissa initially sought to connect with her peers outside of traditional veterans’ organizations. Yet, the more meet-ups she planned, the more she realized the need for a dedicated support system for women veterans. 

In 2015, Melissa founded Women Veterans Alliance—a national organization that seeks to empower and positively impact the lives of women veterans. Three years later, she established the nonprofit wing of WVA, Women Veterans Giving. Both entities offer women veterans opportunities to gain valuable career experience and successfully integrate back into civilian life. WVG also helps fund women veteran-owned businesses, which are often overlooked by other organizations. 

Today, aside from serving as CEO to both the WVA and WVG, Melissa stays busy as an in-demand public speaker, whose topics range from career reinvention and women veterans to discovering one’s self-worth. She speaks regularly at conferences and events around the country and has conducted more than 100 training workshops—presenting for the likes of Marriott, the Urban League, Blue Diamond, and IMEX America. Melissa has also appeared on the Dr. Phil Show and the Lifetime Channel’s The Balancing Act, as well as on SiriusXM, iHeartRadio, ABC, NBC, CBS, and Fox, among others.

Additionally, Melissa is the author of Get Back to Work: Smart & Savvy Real-World Strategies to Make Your Next Career Move (FriesenPress, 2014). She is currently working on a new book, based on her experiences with the WVA, which will offer practical advice on creating a meet-up group and becoming an influence within one’s community.

A longtime resident of Northern California, Melissa was a 2011 recipient of the Sacramento Business Journal’s prestigious 40 Under 40 award and was among the Journal’s Women Who Mean Business honorees in 2017. She has also been recognized by the National Association of Women Business Owners with an Outstanding Women Leader Visionary Award and received the 2016 Soroptimist Ruby Award, which recognizes women helping women. In 2019, she received the Center for Women Veterans’ Trailblazer Award.  

The National Veterans Business Developmen Council is the nation’s leading third party authority for certification of veteran owned businesses of all sizes and the corporations wanting to engage them.

The role of the NVBDC Task Force is to help Service-Disabled and Veteran-Owned Businesses by increasing awareness of them, promoting Veteran-Owned businesses of all sizes in the corporate marketplace, and reinforcing the reliability of NVBDC Certification.

Re4ormed is proud to join the NVBDC Task Force and invites any members of our community to contact us to learn more about how they can do business with Fortune 1000 businesses

Looking for a custom, talented, offshore team that can accelerate your business?

The most successful companies in the world use offshore staff to accelerate their growth. To help you do the same, Re4ormed has partnered with Connext Global Solutions to deliver offshore teams that perform accounting, back office support, customer service, web development, and more.

Founder Tim Mobley and Director of Client Services, Taylor Goucher, both West Point graduates and former Army officers, have grown Connext to support business operations through process improvement, focused consulting services, and by providing specialized outsourcing services from their wholly owned Philippines subsidiary.

Tell them Re4ormed sent you and receive 170 complimentary work hours.

Tim Mobley graduated from West Point in 1993, served as an Army officer, and then graduated fromHarvard Business School in 2000. He founded Connext Global Solutions in 2014

Taylor Goucher graduated from West Point in 2015, and served as an Army officer until joining Connext in 2020.

Looking for a veteran owned graphic design and print-on-demand service?

Re4ormed has partnered with Denver-based MLH Services to deliver graphic design and print-on-demand services, specializing in business cards, brochures, flyers, certificates, posters, and blueprints. 

Marine veteran Mark Hodder and his son, Navy veteran Craig, offer a 10% discount to the Re4ormed community, and every purchase benefits the Veterans Business Network that they manage. 

Call them at 303-988-5265 and mention Re4ormed to get started.

Looking for a low-fuss web design tool that lets you focus on creating content without a developer?

Re4ormed has partnered with Cardsetter to deliver a website design platform that will save you time and money, and reduce headaches with back-end interfaces.

Former Navy Electronics Technician Josh Toenyes co-founded Cardsetter to provide templated website design that’s ideal for e-commerce and easy to customize. Affordable monthly pricing makes a professional website achievable for everyone.

Tell them Re4ormed sent you or use discount code Re4ormed and get 10% off their services.

Joshua Toenyes (pictured with his co-founder Jessica Baldwin) has built Cardsetter as a robust CMS and easy to use website builder from the ground up.

A Software Engineer, Josh has been developing complex web software for over ten years. His diverse expertise and attention to detail has driven the vision to provide stable, secure, and quality software for Cardsetter customers.

Josh served in the Navy for 8 years as an Electronics Technician (ET) and is a University of California, San Diego Computer Science graduate.

Feel like your business needs an IT department, without actually adding an IT deparment?

Re4ormed has partnered with Interlaced to deliver a full suite of IT products and services which will save you time, ensure your team’s productivity, and deliver long term value for your organization.

Former Navy helicopter pilot Justin Wells provides your small business an entire virtual IT department to save you time and money. Interlaced provides managed IT services, IT Strategy, managed infrastructure, device monitoring, SaaS management, and expert-staffed help desk support. 

Tell them Re4ormed sent you and get 20% off your monthly subscription fees and free Virtual IT and Security Assessments.

Justin Wells is the CEO of Interlaced.io, an 11-year old IT Services Firm, headquartered in California, which serves small business and non-profit clients across the United States. 

Before joining Interlaced in 2019, Justin worked in Business Development & Strategic Partnerships at Intuit, deploying new products and services to 30M+ consumers.  In 2015, Justin co-founded a technology startup, AirCourse. Before that, Justin spent more than 10 years as a Naval Aviator, leading large teams, deploying around the world, and serving as an instructor pilot.  

Justin earned a Bachelor in Science, Computer Science, from the United States Naval Academy at Annapolis, and a Master in Business Administration from UC San Diego, Rady School of Management.  Justin is a startup mentor at the Rady School of Management, a conduit at San Diego Tech Hub, and a mentor at the National Science Foundation Innovation Corps (iCorps) program.

Justin is passionate about helping military veterans transition to careers in technology, and helping to foster innovation in teams, organizations, and communities.  He resides in San Diego, California with his family.     

Announcing the Re4ormed Reblue series of high-impact workshops.

Starting Thursday 29 October.

The rebluing process improves cosmetic appearance, prevents corrosion and improves overall functionality of a worn weapon.

The Navy’s Fighter Weapons School (TOPGUN) holds an annual Reblue for every TOPGUN insructor to receive the latest updates on the threats we face, and the new tactics, techniques, and procedures that will ensure we win.

Now, the Re4ormed Reblue is offered as a 2-part series of ‘pay-what-it-was-worth’ workshops led by experts that deliver practical, impactful content in a collaborative way that serves to “reblue” the skills of veteran and military-spouse entrepreneurs.

Tactics, Techniques, and Procedures Behind Winning Email Campaigns

This first Reblue will help you get into the inbox, get opened, and get clicked.

Our guest in the first two Reblues is Emmanuel Eleyae, the founder of Eleyae Systems, which helps e-commerce businesses thrive. Emmanuel has grown multiple 7-figure e-commerce stores including growing his own (Grace Eleyae Inc.) from 0 to $5.5 million in revenue in two years as a bootstrapped business. Before becoming an e-commerce ninja, Emmanuel served as an armor officer in the US Army completed his MBA at The University of Texas El Paso in international management, and worked for Amazon. His personal goal is to help 100 e-commerce entrepreneurs grow to $1,000,000+ in sales.

In this Reblue, you’ll:
1) Learn best practices for deliverability to get into the inbox
2) Learn how to avoid unsubscibers and spam complaints
3) Learn how to create the best subject lines to achieve the highest open rates
4) Take away ready-made, proven, and tested content that you can use immediately.
5) Learn industry benchmarks to help you assess your campaign.
6) Get a personal debrief on your own email campaign.

 Fortune is in the Followup: Using Email Automation to Make $ While You Sleep

In this second Reblue will help you optimize your automated email campaigns.

In this Reblue, you’ll learn:
1) What is the buyer’s journey?
2) What automation to use at key touchpoints during that journey
3) How to implement automation in your CRM of choice

We are very proud to announce a partnership with Re4ormed for providing the insurance services for veteran owned businesses.  Dan (Yokoyama, Army veteran and now account executive) worked hard on building this relationship and we look forward to servicing the insurance needs of veterans who have given so much to insure the freedoms we enjoy today.

Bill Howard, who has overseen insurance opertions for Alexandria, Virginia based insurance company Clarke & Sampson for over three decades

Clarke & Sampson 4Vets provides best-of-class commercial insurance services to veteran and military-spouse entrepreneurs

Great things happen when veterans work together to serve their own ecosystem, and the partnership between Re4ormed and insurance provider Clarke & Sampson to deliver Clarke & Sampson 4Vets does just that.

Helping veterans and military-spouses to achieve and protect their dreams is at the heart of Clarke & Sampson 4 Vets.

Army-veteran Dan Yokoyama of Clarke & Sampson recognized the need in the insurance marketplace for a veteran-run and veteran-vetted service, and Re4ormed’s family of services 4Vets is proud to deliver this high–touch service to our ecosystem.

Dan Yokoyama is an insurance broker with Clarke & Sampson.  Dan’s prior insurance experience derives from his work as a commercial excess and surplus (E&S) lines broker where he regularly encountered complex risks.  Dan’s experience with complex risks has provided him with a unique perspective and broad knowledge-base when it comes to analyzing coverages.  This allows him to develop and provide the best insurance coverage solutions for his clients.  In addition to being a licensed insurance professional, Dan’s insurance qualifications include the Associates in Commercial Underwriting (AU) and the Real Estate – Certified Insurance Professional (RCIP) designations.

Though experienced with many different types of risks and coverage solutions, Dan specializes in addressing the coverage needs of government and defense contractors.  Dan’s prior military service is an asset in this arena and facilitates a mutual understanding with contractors providing services to governmental agencies.  Dan is a member of the Association of the United States Army (AUSA), the Army Aviation Association of America (Quad-A), and the National Defense Industrial Association (NDIA).

Dan is a graduate of the United States Military Academy at West Pont where he graduated with a degree in economics and commissioned as a second lieutenant in the US Army.  Dan has served as an armor officer and a foreign area officer (FAO) throughout the world in various capacities to include multiple combat tours.  While serving, Dan earned both his ranger tab and airborne wings.  Dan continues to live by the values “Duty, Honor, Country” ingrained in him through his experiences at West Point and service to the country.

STZY Socks The Weekly J

One of my favorite podcasts to record to date. I had the great privilege to join Army veteran Jason Scott and Navy veteran Merranda Ramirez on the October 2nd, 2020 episode of the Weekly J to talk about how Re4ormed serves veteran and military-spouse entrepreneurs, how my Navy experience prepared me (or not) for entrepreneurship, and about the value of trust, resiliency, and making an impact.

Jason and Merranda are based in Honolulu, HI and serve the veteran and military-community through the mortgage lending company Guaranteed Rate, as well as through the Weekly J podcast. I encourage you to connect with both through LinkedIn (Jason Scott / Merranda Ramirez) or Guaranteed Rate to learn more about using your VA home loan.

The Weekly J takes you on an adventure that includes conversations with amazing Veterans and Veteran organizations. These explorations aim to encourage and further the betterment of the Veteran Community and their families. They strive to share the message of Veteran CEO and Entrepreneurs and organizations that directly support Veterans, Service Members, and their families who have many accomplishments and continue to serve their communities post service.

Are you a veteran that’s interested in a year long, paid professional fellowship program that aims to prepare you for a career in diplomacy? See below, and apply between Oct 15-23, 2020.

The Veterans Innovation Partnership (VIP) Fellowship is a unique twelve-month program funded and administered by the U.S. Department of State that recruits talented veterans with masters in international affairs and political science degree fields. The purpose of this program is to provide opportunities for educated, high achieving veterans to gain experience in foreign policy so they may continue to serve the U.S. beyond the military. Fellows will learn to build on their existing experience to make them more competitive for permanent positions in professional foreign policy and international development careers.

Veteran and military-spouse entrepreneurs: come pitch your business to the Twin Cities community, get some support, and give a little back! The inaugural Twin Cities All Call joins the 4All Call Series on 29 September at 5pm CT to provide a forum for mutual support among veteran and military-spouse entrepreneurs in the Minneapolis/ St Paul ecosystem. And if you’re in San Diego or Boston or anywhere in between, this is the perfect forum to drop in and expand your network to the Twin Cities community.

Please register for the Zoom meeting below and share this across your network of veteran and military-spouse entrepreneurs.


WHEN: Tuesday 29 September at 5pm CT

RSVP: Click here to register for the 5pm CT 29 September Twin Cities All Call

HOSTS: Re4ormed and Patriot Boot Camp

And don’t forget to register for the upcoming October All Calls (Annapolis All Call 8 October and Dallas All Call 22 October). Learn more and register for each here.