4market

Welcome to the 4market of Veteran and Military Spouse owned businesses.

Retired Naval Aviator and TOPGUN instructor Mark “Stuff” Stufflebeem founded Anytime Logbooks to help pilots further their aviation careers.
His team understands the hiring process for airline, government, and corporate pilot positions, and they create a logbook product for your application process that provides confidence during the interview with the airlines.


Army veteran Dean Wegner founded Authentically American to produce American-made, premium apparel that is competitively priced and helps create American jobs.
Their team has built an iconic American brand that includes a Collegiate and Classics collection. They can also provide your business or non-profit with high-quality, custom branded American made apparel and merchandise.
Authentically American donates 10% of profits to veteran and first responder focused charities as a way to honor American heroes. 

Founder and former Marine Barton O’Brien quit his Wall Street job to found BAYDOG, along with his cofounder Walter (his white Labrador Retriever).
BAYDOG makes top quality dog accessories that look great, are highly functional, and fit the coastal lifestyle.  We highly recommend BAYDOG’s harnesses, and their new life jackets will keep your pup safe on the water!


Central Texas based Army nurse Abraham Colon and his wife Karina founded the Central Texas Tee Shop to provide military units affordable, custom t-shirts, headwear, vinyl stickers, and signage. With 8 years of experience, they’re well suited to meet you custom and bulk order needs!


Retired elite rower and former Fellow in Genetics at Harvard Medical School Anders Corbett founded Craft Microbiome to provide three customized probiotics to enhance athletic performance and overall health. Check out Craft’s Strength, Endurance, and Complete probiotic blends that enhance specific athletic performance!


Former Active Duty Army Officer Gretchen Pace founded the Goose & Willow brand to offer a variety of specialty home goods that feature Americana-themed artwork with the goal of producing  everything ethically and sustainably here in the USA. 
Gretchen serves in the US Army Reserves and is pursuing an MBA at the University of Virginia Darden School of Business. With the launch of Goose & Willow in the summer of 2021, her vision is to build a community of creators and customers who share a similar love of country.


In February 2019, Navy sailor Macoy Hicks took his own life.
In August 2019, his parents Michael & Jolee Hicks founded HicksStrong, in memory of their son, to connect active-duty military and veterans with confidential, qualified counselors via telehealth at no-cost.
You can support their mission by purchasing custom, hand painted #HicksStrong Hug Mugs to show someone in their care that there are Americans who care about them. HicksStrong gear is also available for personal purchase.


Army nurse Abraham Colon and his wife Karina create amazing and fully custom etching, engraving, and wood gifts for military units, weddings, birthdays, and any other special occasion. Have an idea for a glass tumbler, wine glass, or wood plaque? Reach out to them to see how they can help!


Join Hiking Bingo’s mission to inspire kids – and kids at heart – to explore the outdoors!
Hiking Bingo is an app which combines hiking and playing a nature driven scavenger hunt on a bingo grid – to inspire kids to be active and explore the outdoors.  
Air Force veteran and spouse Michelle Pryor developed Hiking Bingo to be a great resource for military families to use during a PCS road trip, while exploring a family’s new neighborhood, or as a fun activity while a military family member is deployed.  


Army officer Joseph Garcia and his wife Amanda founded their craft vinyl business to help you save on all the major brands of craft adhesive and heat-transfer vinyl and sublimation materials.
They affordably offer crafters and businesses the vinyl products and accessories they need, at the exact quantity and sizes needed.


Between deployments to Iraq and Afghanistan, Air Force veteran Matt Butler developed Rollors, an outdoor game of skill and chance that combines elements of bocce ball, bowling, and horseshoes. Easy to set up, and easy to learn & play—but not to win.
Orginally built by local-veterans in their home workshops, Rollors has scaled production and is now available in outdoor stores around the country.

Founder and former Navy P-3 Aviator Nate Rocklein leads a team that produces aircraft, ship, and submarine models, as well as wood-crafted plaques of various units, deployments, and memorials.
Customization on request. GSA Approved (CAGE# 840W9).

STZY was founded by Navy veteran Anthony Cosby to develop cutting-edge sock technology for athletes at every level. With trademarked blends that deliver comfort, function, and durability, these are your ‘go to’ athletic socks.
Their San Antonio-based team shares genuine respect for the effort and dedication of underprivelged-athletes. Every purchase you make helps student athletes in-need.

Army veteran Blake Jones helped develop the EFX-1 target and aligment tool for golfers like him who “need a little help” keeping their balls on the fairway.
More visible than a scribe line and more functional than an alignment stick, the Swing Logic EFX-1 develops long term visual-to-body patterns for lasting improvement.

Troopster is a 501c3 founded by Navy photojournalist veteran Chelsea Mandello that makes sending care packages to our troops easier for families, friends, and communites across the U.S.
With Troopster’s online services, anyone can shop for and send a care package to a deployed Soldier, Sailor, Airman, Marine or Coast Guardsmen

Strength and Gratitude shares the inspiring stories of 13 veterans who transitioned out of uniform into the challenges of entrepreneurship. They learned they are stronger together.
Whether you have already separated from the military or are preparing for your transition, learn from these first-hand accounts of teamwork, service, sacrifice, and gratitude, and bravely step into opportunity.


Former Navy helicopter driver Abe Kamarck married his love of healthy food and social-entrepreneurship to create True Made Foods. With their low-sugar / no-sugar BBQ sauce, sriracha, and ketchup, you’ll cut the sugar and keep the flavor…your family won’t even know they’re all naturally sweetened with veggies.

Born in the Navy SEALs, TRX has empowered people to be their best, never limited by constraints of time, place, or physical ability.


And other affiliate partners who support our community and deserve your business

Duke Cannon makes superior-quality grooming goods that meet the high standards of hard-working men. American made products tested by soldiers, not boy bands.


Reinventing home audio for today and tomorrow. Brilliant sound, easy to use, and listen your way.

Check out our latest Instagram posts about these veteran / military-spouse products

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